We help identify your brand identity and connect with your technology roots. We guide you through the business challenges of building a fast growing company.
‘I like to support entrepreneurs and founding teams with their go-to-market, company funding, and technology choices where I can contribute with my background in business, strategy and innovation. With experience from both major tech companies and startups I can help to bridge the gap between these worlds.’
André van Geelen is an experienced executive in the semiconductor and mobile markets. After Philips and JDS-Uniphase, he was part of the management team of the high tech startup III-V Photonics. In 2007 he founded EPCOS Netherlands b.v. via a spin-out from NXP. This company was acquired by Qualcomm in 2014. From 2015, he supports high tech start- and scale-ups in finding their strategic direction and acquiring capital for their growth.
At Atheam Consultancy, I help startups and scale-ups sharpen their ‘why’ and develop a strong strategy. This is crucial to connecting internal ambitions with external drivers, such as customer focus and securing investment. An inspiring organizational story provides direction, motivates employees, and builds external trust.
In a dynamic environment, defined by rapid growth and change, a learning and flexible organization is essential. I facilitate open dialogues, lead strategic sessions, and apply storytelling techniques to help teams gain clarity and communicate effectively. This fosters a culture of collaboration and innovation where goals are achieved together.